Online Advertising Update: The Sure Thing
Advertising has proven to be a sustainable business model for distributing content online. Publishers seeking to monetize their content are now in a terrific position to choose from various advertising models, beyond Google and Yahoo!
Join our panel of industry experts for an in-depth discussion on the white-hot areas of online advertising — contextual and behavioral advertising.
Moderator:
Jeff Cutler, Chief Revenue Officer, Answers Corporation. Panelists include:
Panelists:
Randy Kilgore, Senior Vice President – Advertising, Dow Jones Online
Dave Morgan, CEO, Tacoda Systems, Inc.
Anand Subramanian, CEO, ContextWeb, Inc..
