About this Video
This video is from the Future of Business Media conference, which focuses on the future of the business and trade media industry, with all the changes brought along by digital media and consolidation activity in the industry.
ContentNext is an independent media and information company covering the business of digital media.
Cable channels new and old, syndicators, portals and vlogs are all duking it out to become the business video content provider of choice via every platform imaginable. They can’t all survive in this crowded marketplace. Among the greatest challenges: How to make money from video without turning off viewers, and how to avoid becoming part of the clutter.
Moderator
Staci Kramer, PaidContent.org
Panelists
Trevor Fellows Global Head of Media Sales, Bloomberg
After four years in the British Parachute Regiment, Trevor Fellows joined the marketing department of Reed Publishing in 1984, followed by two years as Publisher of the Japanese language edition of financial magazine Euromoney in the late eighties. He ran the international editions of Institutional Investor magazine until joining Bloomberg in 2000 as head of European Media Sales. After stints running both sales and distribution in Europe and Asia, he was appointed to his current job.
Chris Ahearn President, Reuters Media
Chris Ahearn is responsible for the strategy, marketing and profitability of the Reuters division that supplies news and information directly to consumers and to the world’s newspapers, magazines, broadcasters, Web sites and mobile phone operators. He manages two business groups: Reuters News Agency and Reuters Consumer Media. Previously, Chris was EVP in charge of Reuters Research & Advisory business. He joined Reuters in 2001 from J.P Morgan, where he was an M&A banker for the . Financial Institutions Group. Prior to joining J.P Morgan in 1994, . Chris worked for Credit Suisse First Boston.
Jane Seagrave VP New Media Markets, The Associated Press
Jane Seagrave has financial and content responsibility for AP Digital. A former AP journalist, Seagrave returned to the AP in 2003 after managing the integration of American Lawyer Media with law.com. Seagrave first joined the AP in 1980, having had assignments in Santa Fe, N.M., Grants Pass, Ore., and Boston before leaving in 1985. She has also served as VP-editorial and production for Lawyers Weekly Publications in Boston, president and chief operating officer of Legal Communications Ltd. in Philadelphia, president and publisher of American Lawyer Media/Mid-Atlantic in Philadelphia, and chief executive officer of localbusiness.com in Fort Lauderdale, Fla.
Thomas J. Clarke, Jr. Chairman and CEO, TheStreet.com
Since Thomas J. Clarke, Jr., joined TheStreet.com in 1999, his strategic vision has propelled its growth, building it into a leading multimedia provider of proprietary financial, business, news, ratings and investment content. Tom brought almost 20 years of management experience in the financial services industry. Shortly after his arrival, he orchestrated a major restructuring of the company, successfully steering it through the challenging dot com era. Previously, he served as chief executive of Thomson Financial Investor Relations—formerly Technimetrics Inc., which he grew into a global entity that serviced clients in over 20 countries. In 1998, he successfully oversaw the sale of Technimetrics from Knight-Ridder to the Thomson Corporation. He began his tenure at Technimetrics in 1984.
