P2P - The Content Delivery Platform for the Future of the Internet

Ashwin Navin, President & Co-Founder, BitTorrent, Keynotes Streaming Media West. With the growth of high-speed broadband access, digital content owners are facing a surge in demand for Internet content. At the same time, consumer expectations are rising for reliable access to high-bandwidth movies, music, games, and software.

This flood of new traffic is straining traditional content delivery platforms designed for a different era and, as a result, is taxing content owners with dramatically increasing content delivery costs. Content owners are now under pressure to find new content delivery solutions and are increasingly looking to peer-assisted networking technology. It’s arguably the only way to successfully deliver video on the Net.

This video is from Streaming Media West 2007. Register now for Streaming Media East 2008 in NYC

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Michelle Maher is an Associate Producer at ScribeMedia.Org. She has a particular fondness for penguins.

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