In a deal that could spur the development of mobile media, comScore on Wednesday announced that it has acquired M:Metrics for $44.3 million in cash plus about 50,000 options to purchase shares of comScore common stock. comScore is one of the top measurement companies of digital media while M:Metrics measures mobile media. The combination of comScore and M:Metrics will provide customers with a portfolio of cross media online measurement and analytics, said Will Hodgman, president-CEO of M:Metrics, in a statement. Media investment bank Jordan, Edmiston Group represented M:Metrics in the transaction.