It’s So Cold Out Here

Earlier today rumors bubbled up that Google and Yahoo would form some sort of search advertising alliance after previous takeover talks from Microsoft fell through. Now the news is that the race is on to close the deal. Next up, we think, ginormous anti-trust scrutiny… and foul calls from the Redmond… or is it just a ploy to bring them back to the table?

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Michael Cervieri is a ScribeLabs co-founder and an Adjunct Professor at Columbia University's School of International and Public Affairs where he teaches a course called Tubes, Code and Content. On Twitter, he's @bmunch.

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