This session shows how Adobe Media Players enables consumers to take control of when and where they watch their favorite shows and other video content broadcast over the internet. Learn how the Adobe Media Player allows content owners to monetize and protect their video content and include branding and advertising around content including overlays and sponsorship. This session also looks at how to effectively measure viewership engagement whether a consumer is viewing the content online or offline and shows how to target consumers with relevant advertising.
Presenter:
Deeje Cooley, Product Manager, Adobe Media Player, Adobe Systems
