Glam Media on Audience and Scale

Upstarts and old media are rolling up audiences and building networks to reach niche interest groups. What does it take to reach meaningful scale in a category? Are these strategies paying off and can they deliver the anticipated value to their partners and investors?

Samir Arora, Founder, Chairman & CEO, Glam Media
Interviewer: Rafat Ali, Founder, Publisher & Co-Editor, ContentNext Media

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This article was created by the editors and producers at ScribeMedia.Org.

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