There is no celebrity media without the paparazzi; their actions and interactions with Hollywood’s elite manufacture the images that keep our adrenaline flowing.
What drives this marketplace and how is it changing? How do publicists play in the mix? Who are the characters that bring us closer to celebrities and what are their techniques for reaching them? How are the paparazzi building competitive advantage and protecting their copyrights? What new technologies help them differentiate?
And how are these traditional business to business suppliers taking advantage of the internet in going direct to consumers, by publishing their own blogs?
Frank Griffin, CEO & Partner, Bauer-Griffin
Sheeraz Hasan, Founder and CEO, Hollywood.tv
Craig Peters, VP, Footage and Multimedia, Getty Images
Stan Rosenfield, Founder, Stan Rosenfield & Associates
Moderator: David Samuels, Contributor, New Yorker and The Atlantic
