Web 2.0: Beyond Search-Improving Customer Reach

By Michelle Maher in Media on August 24, 2008

Companies have evolved new techniques to acquire customers: from better search techniques and targeting to data analysis.

Speakers
Richie Hecker, Bootstrapper
Matt Jacobson, Connotate
Josh Wexler, The Rubicon Project

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Michelle Maher is an Associate Producer at ScribeMedia.Org. She has a particular fondness for penguins.

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