Silicon Valley is pumping out new ways to slice and dice the internet audience around video content, while a resource-strapped Madison Avenue is being deluged by video start-ups and established media companies alike looking for advertising dollars.
The problem is that these cultures don’t know how to talk to each other, and Madison Avenue needs to work with companies that are ready to speak their language.
What are the best approaches to not react to but proactively approach new media technologies?
Moderator: Eric Eldon, Editor, VentureBeat.com
Presenters: David Prager, VP Special Projects and Founder, Revision3
Dmitry Shapiro, Founder, Chief Innovative Officer, Veoh Networks
David Miller, Director of Product Management, Platform-A, AOL
Susan MacDermid, SVP, Real Branding
