ScribeMedia.org

Recently recognized as one of the ‘Creativity 50’ and dubbed the ‘Steve Jobs of Microsoft’ by Fast Company, Gary Flake, Microsoft Technical Fellow and director of Microsoft Live Labs, addresses the market research industry for the first time.

At this life-changing, game-changing moment of economic turmoil, it’s more important than ever to connect with consumers on a human level. Those who “get it” stand to reap the benefits. Zaltman’s new study, “U.S. Economy and Its Impact on Americans” digs beneath the poll statistics into the consumer psyche for the deep metaphors and emotional drivers impacting consumer behavior today.

We just finished producing the first seminar in a six part series called Finance for Media Professionals.
We invited 15 people into our NYC studio @ $50 per person. We filmed the event with the intention of packaging the seminar as an online video course with online access to the professor, an American Management Association finance [...]

Is it possible to create an eco-friendly label? What would fashion world look like if it took ecological and economic issues into consideration?

Bob Johansen, Distinguished Fellow, Institute for the Future, speaks about leadership in challenging times with a focus on how understanding the future can help companies compete better in the present.

The VC and strategic investment community has always led the way in recognizing the newest opportunities in the technology and entertainment space. In this era of economic flux, boom and bust, there are as many interpretations of value, opportunity and investment as there are investors and analysts in the industry.

As global media is transformed from a broadcast television based economy to a revolutionary media world with multiple disciplines, structuring advertising concepts and strategies equal to the profound change is the task at hand.

What does it say about a company that will, in an ideal world, have an IPO in the next year when its CFO steps down? I’m not quite sure to make of it, but Facebook has reported that Gideon Yu, CFO since May 2008, is leaving the company. Gideon was formerly CFO of Youtube, through the acquisition by Google.