Here’s what we like about the Bygone Bureau’s Best New Blogs of 2009: the Tumblr love.
Seriously. We seriously like the curatorial acumen of those that use Tumblr and pass mindless hours perusing the
porn excellent visuals found there.
What we like as well is that Tumblr is sort of like the forgotten younger cousin in the Twitter/Facebook hype of the past year. Sure, we don’t know what their business model is. But then again we don’t really care because if you want a slew of curated memes delivered to your browser right now, create your account and start following those that stoke your
pornagraphic desires media whim.
If it ends it ends. Right now though, the Tumbling’s good.
But, back to Bygone Bureau. Their words do the talking:
This year, one new site embodied the larger-than-it-seems Tumblr zeitgeist better than others: Mad Men Footnotes.
TV recaps had become a moribund genre. Thousand-word recaps of things you already saw, recaps were the downtrodden hookers of internet discourse: felicitous with their views, but leaving behind the emptiness of sloppy seconds. Mad Men Footnotes flipped the genre around. It wasn’t about the telling you what you just watched — it was about exploring the entire universe that it created. Through short posts that allude to passing show references (Rothko, Ann-Marget, salted ice cream), the site made history feel like the present.
Tumblr provided the blogging platform to define how it felt to be online-in-oh-nine. The best Tumblr blogs adhere to the essential rule of “have something to say” and maintain a tight and clear curatorial mandate: you know what to expect
Or another way, Tweets may be candy but Tumblrs are full on snacks.