I’ve been talking to quite a few image recognition / speech to text / metadata companies over the past few months, such as LTU Technologies, DigitalSmiths and Ramp.
So I was pleasantly interested / surprised when Coke Zero launched an interactive campaign that included facial recognition. Normally I would have probably skipped the ad, but I decided to click away.
It was pretty cool. And the clever storyline was that Coke Zero looks and tastes just like Coke. It’s like a doppelgänger.
The campaign is all about “Who is your double?”. You can take a picture of yourself, connect with your Facebook account, and it will search through photos on Facebook to find someone who looks like you.
Scroll down to the last image to meet bizarro me, Nick Twietmeyer.
