Using Prediction Markets for Market Research.
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Webcasting Desmond Tutu
We had the opportunity to Webcast an event in New York City as part of Archbishop Desmond Tutu’s North American book tour. Here’s how we did it.

What Does HTML5 Mean to Video Publishers?
Apple versus Adobe is just the beginning of the future of online video. Are you ready? Do you know what the stakes are?

Is ChatRoulette the Best Thing to Come to the Internet?
The porn is watching us courtesy of ChatRoulette.

Social Media Marketing – Best Practices for Success
4 marketing and social media experts drop knowledge @ the IAB.

Lady Gaga Doesn’t Have a Penis
How do we connect with kids these days? How about doing product placement in a sexploitation music flick?

Metrics 101 — Understanding and Using Measurement Data
Online professional development courses for media, publishing and advertising professionals.

Winning the Academy Award is Easy to Do
Looking to make it big on the awards circuit? Here are a few simple steps to make the next big thing.

Closing the Deal with Data: Using Research to Sell
This course is now available to purchase online. Watch a sample of the almost 3 hour Interactive Advertising Bureau seminar.

Social Media Marketing Case Studies
What’s the value of each incremental fan on facebook, or the number of tweets that mention @yourbrand? Paid, owned and earned media in a social world.

