Archive for Annie Pettit

  • Annie Pettit

    Annie Pettit PhD is the Chief Research Officer of Conversition Strategies, a company that applies scientific processes to the collection and analysis of social media data. Conversition is proud that its tools are developed by researchers for researchers and specializes in helping companies fuse traditional survey work with social media research.

  • The Future of Social Media Research

    The Future of Social Media Research

    Even though twitter comprises only 7% of internet users, their voices cannot count for 60% of the opinions simply because that is how the data collection happened.

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