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Had the pleasure Wednesday of seeing Michael Chin of Kickapps do a (kickass) presentation in my Digital Marketing class at Baruch’s biz school. He demonstrated not only how social media centered around a brand or organization can cultivate enthusiasm (and generally give an indicator of sentiment), but also how much mineable data there is about [...]

Alan Schanzer, who’s leaving MEC Interaction as managing partner to become chief strategy officer at Undertone Networks will give his first in-depth interview since securing his new post. He’ll be appearing with Chris Cunningham, the CEO of Appsavvy, which just received $3.1 million in financing. Noon, Tuesday, Oct. 21. Register now.

A big theme at the Media and Money conference the last two days in New York (as, no doubt, at all kinds of conferences in money capitals all over the world), was how the economic trouble is going to make things suck.
In the opening keynote — you know, that rally the troops, rah-rah session that [...]

I was asked by a reporter from CNET (where I’ve contributed) what I thought about Google’s announcement that they’re launching advertising for games. A lot’s not clear about what Google’s doing, but that they’re getting into gaming is certainly an endorsement of the platform as a place for ads, and means others will pay [...]

A significant portion of the recent Naked Media show was on fees for mobile (cellphone) use, and how people are going directly to the Web to get video and other material rather than subscribing and paying a new fee for a subscription, on top of their data plans.

Occurred to me today that the mobile [...]

For another of our Naked Media “Man on the Street” interviews, we went out to find out ahead of our show on mobile communication to ask how people are really using their cellphones and smartphones. And, as usual, we discovered that the average person — at least in the Wall Street district park we frequent [...]

Disney-ABC digital media EVP Albert Cheng showed off ABC TV’s new Web-based video player and said that what seems like a “closed” strategy — forcing people to watch the network’s video in its window — was really very open, because it wants to give viewers video when where and how they want, while protecting the brand.

Next Naked Media: All About Mobile. Noon ET, Thursday, Send questions, in comments.
Jerry Rocha, Senior Director of Mobile Media and Advertising at Nielsen Mobile and Bob Walczak, CEO of Ringleader Digital, a mobile advertising network, join host Dorian Benkoil for a lively discussion that will cut through the hype and buzz. (As hype-y and [...]

UPDATE: David Rose makes it even better, improving on the below.
Angel investor and pitch expert David Rose was in fine form at the Shake Shack gathering this evening, holding court and telling us the key traits he tells his biz school students make an entrepreneur. They are, as I remember:

Integrity. The most important trait. Rose [...]

Photo by Gaetan Lee

Naked Media Registration
Date: September 18
Time: 12pm (aka: High Noon)
Price: Free
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About Naked Media
Naked Media cuts through the bloviation, challenges the conventional wisdom and gets at real issues that provide “aha” moments for the executives who are watching and participating. You can watch past episodes here.

For years, [...]