Michelle Maher
- Michelle Maher has written 137 posts for ScribeMedia.Org: The Business, Technology and Culture of Digital Media
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Business & Investment Climate Update
Joel Dreyfuss, Former Editor-In-Chief of Red Herring lead a panel of experts to discuss the challenging business climate for companies in 2009. The panel includes an entrepreneur and a suite of advisers from the legal, accounting and financing professions.
Ashton Kutcher: New Media Mogul?
Arianna Huffington, Co-Founder and Editor-in-Chief, The Huffington Post, sits down with Ashton Kutcher, Actor and, increasingly, new media producer to talk about a hollywood / web 2.0 shotgun wedding.
Clark Reed, Environmental Protection Agency
Video: Energy efficiency investments are becoming more and more cost effective. The return on investment is one of the safest returns any organization can expect. Traditionally, energy has accounted for around 2% of a healthcare facilities operating costs. That has been increasing over the past few years in an industry that typically earns slim profit margins to begin with. Money that used to go towards utilities can now be re-invested to provide better patient care.
Executive Face Time: Andrew Heyward
Video: How true is the notion that B2B information companies are somehow different than consumer media? What should the likes of Thomson Reuters, Bloomberg, Reed Elsevier, McGraw-Hill see in the changing consumer landscape?
Cloud Computing & Content: Where are the Best Opportunities?
Video: In what some analysts are predicting will become a $95 billion industry in the next few years, what are the best opportunities for enterprise-oriented publishers to take advantage of cloud computing’s cost-effective strengths for the enterprise? Is cloud computing a boon for publishers or is this just another complication in trying to define premium value points for enterprise content audiences?
Innovations in Evidence-Based Medicine
Video: How do you make money by combining content and technology? Nowhere is the promise of info-commerce more apparant than in Evidence-based medicine (EBM) and point-of-care delivery.
How Old Media is Embracing Online Video and New Media
Video: How are converging media technologies redefining traditional distribution methods? How are interactive and on-demand services changing? How is entertainment and news video being consumed?
Maximizing the Monetization of Online Video Content
Video: Despite many valiant efforts, there has yet to be a breakthrough in solving the problem of valuation and monetization of online video. Targeted at both advertisers and publishers, this panel touches on the real challenges businesses face when implementing an online video component (distribution strategies audience targeting, etc.) and discuss the issues that surround monetizing this blossoming industry.
Online Video Publishing and Marketing Stategies
Video: In the world of video publishing, how do you get started? How do you create compelling content? With so many options for live and on-demand video, how do you choose your distribution platform? How do you find your niche? Build your audience? Establish your brand? How do you create a sustainable model to monetize your content and generate income?
CDN Research Data: World Content Delivery Networks Market
Video: Dan Rayburn of StreamingMedia.com discusses the market drivers, restraints, market share, competitive analysis, and industry challenges specific to the video delivery industry. He analyzes the trends in different regional markets: Americas, EMEA, and Asia Pacific, as well as provide revenue and demand forecasts for Content Delivery Network (CDN) solution providers and peer-to-peer (p2p) based solutions.
