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Shallow thoughts for the most recent episode of Naked Media, which featured Randall Rothenberg, President of the IAB, Dina Kaplan, co-founder of Blip.TV, and Steven Rosenbaum, CEO of Magnify.net.

Looking for a way to impress the ladies without coming across as a bothersome jerk? Here’s a low key way to impress the ladies without tooting your own horn. This definitely gets the message across. This guy tastefully raises his desirability quotient.

Most Online Video Platform (OVP) companies are start-ups that focus on one thing and typically raise VC funding to tide them over until they build their technology, sign up customers and generate enough revenue to sustain themselves. In Sorenson’s case, they already generate revenue from licensing and selling encoding solutions.

Most Football fans remember the Chicago Bears Super Bowl Shuffle in 1985, the year they crushed my Patriots in the Super Bowl. Few remember the similarly titled Sex Offender Shuffle.

Or at least someone who composes like Yanni to create the original score to accompany the marketing video that goes along with the announcement that Google plans to crush all the real time search companies in the market that monitor the exhaust of real time services such as twitter.

Join us for our next live webcast. We have Randall Rothenberg, President of the Interactive Advertising Bureau, Dina Kaplan, co-founder of Blip.tv, and Steven Rosenbaum, CEO of Magnify.net to talk about online video advertising.

Innovation in online video advertising is important because pre-roll ad units are not delivering the most value to viewers, advertisers and publishers. Today, the overwhelming volume of ad spending for online video is repurposing 30 second TV ads for online delivery.

CNN seems to have bought into the more is better concept. Last night, while watching the Obama announcement from West Point to authorize more troops in Afghanistan, I counted 15 people in the CNN “war room”. Jesus. Do we really need a 15 second sound byte from every single talking head on the CNN roster?

Ad networks and video platforms have to increase the confidence of advertisers so they allocate more budget to online video campaigns. Visible Measures is trying to provide the analytics and measurement tools to help advertisers get a sense of how effective their campaigns are.

Talking about change is easy – making change happen in most organizations is ridiculously hard.