Peter Cervieri is co-founder of and Director of Business Development for ScribeMedia.Org. He has many fetishes. Among them is collecting business cards.
Archive for Peter Cervieri
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NBC Digital Ad Sales – Olympics and Network Shows
As part of a cross platform package, NBC is selling online Olympics ad inventory @ $45 CPM versus the typical $10 – $20 CPM for their network shows. Sponsors cannot buy an online only package. They have to buy the cross platform mix. So what does this mean for the Olympics?
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Video Metadata Gets XXX Rating
The more relevant metadata there is associated with an online video, the easier it is for end users, whether they are colleagues, customers, or consumers, to find the video and, more precisely, specific scenes within the video.
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TV Everywhere: FLO TV
Did you ever wonder what happened to the spectrum that was used for old (by old I mean last year) analog television before the digital conversion? Qualcomm was one company that purchased the newly vacated spectrum from the government. With it, they launched FLO TV to deliver TV to mobile devices.
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From Wikis to Ruby on Rails; How to Produce Content the Open Source Way
New media producers are now the beneficiaries of an innovative movement that offers continuously improved software – thanks to the open source community – that can deliver lower costs and high-quality features for web and mobile apps; video editing and distribution; audio recording, and collaborative applications.
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Entrepreneurial Funding for Cleantech: New Opportunities
Clean Technology Venture Funds have continued their recovery spurred by economic stimulus investment.
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Textures and Backgrounds
Here’s a cool site that has good high resolution textures and backgrounds you can download to use in apple motion / adobe after effects projects.
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Smart 21 Communities of 2010
The Smart21 announcement is the first stage in ICF’s annual Intelligent Community Awards cycle. Based on nominations submitted by communities large and small from around the world, ICF selects 21 finalists with the potential to become one of the Forum’s Top Seven Intelligent Communities of the Year.
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How Your Company can Capitalize on the Growth in Emerging Markets
Experts talk about practical techniques that both small and large companies can employ now in order to sell into emerging markets, including hiring sales representatives, establishing an office, or acquiring a complementary company.
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TV Talk Show Pilot
Here’s some behind the scenes footage from a TV talk show pilot we’re working on.
We’re shooting in 1080p on Sony EX1s, using Kino Flo and Arri lights, Lectrosonics SMD transmitter / receiver packs with Sanken COS 11’s. The audio was live mixed on a Mackie board.








