Ad Week Insights
Data doesn’t lie, and new data will help convince large brands that online advertising is more effective than traditional advertising because it can reach target segments more accurately.
Baaba Maal - Television
Here’s a great video from one of my favorite musicians, Baaba Maal.
Last Rooftop Party of The Season
Wednesday, September 30 is our last rooftop party @ the Chelsea Art Museum in NYC before the cold weather arrives.
Sports Loyalty in Advertising
Showing a hated New York Yankee on a Boston sports Web site on the same day the Red Sox and Yankees begin a three day series is like showing a mouthwatering, char-broiled McDonald’s Big Mac in in a predominantly Hindu region of India. You just don’t do it.
Ad Week Video
We just finished day one of Ad Week. We’re working with Google / Youtube and Wharton Business School to produce a bunch of thought leader video interviews as well as video of various panel discussions from the four day event.
Malware Scareware
I spent the morning trying to get rid of an annoying spyware / malware / piece of sh*t program on Ayesha’s PC laptop called Total Security. I don’t know the proper name for this type of program since I don’t have to worry about malicious, marauding applications on my Mac 
Extreme Right and Left
Listening to Rush Limbaugh or Bill O’Reilly makes me sick to my stomach. Listening to Keith Olberman, while not as bad (he doesn’t yell and scream and shout down people with opposing views), still makes me shake my head. Realizing that many Americans take talk show hosts extreme right and left rants as gospel makes me sad and frustrated.
Adventures in Suburban Wildlife, Part Deux
The exterminator called me into the basement today. Evidently, while they take care of mice and bugs, they don’t handle snakes. And there was one in the basement.
CNN Twitter Feed
I’m sitting here watching CNN, and it’s the time of day when the news stories are less BBC and more People Magazine, if you know what I mean.
Google, Meet God
It seems that churches are getting wittier with their street-side marketing. Every church sign I drive by makes me chuckle. They have replaced the dry messages of years ago with contemporary quips to draw people in.
