Video: There are easily over fifty social ad network solutions today. Find out directly from the social ad networks what differentiates them from one another. Also hear client case studies.
Articles Using the "metrics" Tag
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Social Advertising Metrics
Video: Many companies continue to stress that “engagement” is the most valuable component of campaigns on social networks. If that’s the case, how do we measure engagement and are there other metrics that we should be looking at?
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Social Network Advertising
Video: A discussion among the leading social networks about current advertising models and the challenges facing them in increasing advertising revenue.
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Re:Think 2008 Media Library
The 2008 Advertising Research Foundation’s Annual Re:think conference tackled the tough issues facing marketers and advertisers today. The video library from the event is now available.
