Time Keeps on Ticking… Cheers to the New Year
2007 Video in Review
One Laptop Per Child
Arguably the most important product released this year is XO lap top, popularly known as $100 lap top. ScribeMedia speeks to the designer of “the little computer that could”. (Produced by Alexandra Lerman)
The Boeing Dreamliner
ScribeMedia presents David Kirkpatrick interview with John Barratt, the head of Dreamliner’s design team at Teague. (Produced by Mick Malisic and Alexandra Lerman)
Reporting AIDS
A look into the people, policies and innovations in combating HIV/AIDS. (Produced by Jason Kichline and John Mikytuck)
A Brief History of Medicine
How to tell the history of medicine in under four minutes, thirty seconds. (Produced by Alexandra Lerman and Michael Cervieri)
The NYPD Counter Terrorism Unit
Inside the NYPD with a look at post 9/11 counterterrorism measures. (Produced by Tom Small)
A Special Report on WGA Terror!
The NYC comedy special that looks at the Writers Guild strike. (Produced by Jonathan Light)
The Lincoln Debate
Newt Gingrich battles Mario Cuomo in a debate of wits, passion, and America’s democratic future. (Produced by Michael & Peter Cervieri)
The HealthDot Pharma Report
A hallucinogenic rundown of all things pharma. (Produced by Tom Small and Michael Cervieri)
Protest Match
Our response to Time magazine’s toothless nomination of Vladimir Putin as the Person of the Year. (Produced by Alexandra Lerman)
Social Media Goes Niche
How small organizations are using social networks to target specific audiences. (Produced by Michael Cervieri and Alexandra Lerman)
Sex Sells
The behind the scenes photo shoot from our work with YouTube’s 2007 hit, Obama Girl. (Produced by Michael Cervieri)
Another year comes to pass and it seems like only yesterday that 2007 had just begun.
It’s been a wild ride, both for us and the collective industry that is digital media. We’ve seen technological advances such as improved video codecs and support for those codecs in the Flash player that allows us to release video at ever higher, full-screen qualities.
And, of course, we continue to see massive disruption and opportunity throughout the media space due to what Yale law professor Yochai Benkler calls “commons-based peer production”.
“Every connected person on the planet — somewhere like a billion people,” Benkler said at the 2007 Freedom to Connect Conference in Washington, DC, “now has the physical capital necessary to make and communicate information, knowledge and culture.”
As we wrote then, it’s a fairly pedestrian thought until you really think about it, and one whose effects are discussed across the media landscape. If you watch and listen to the series of videos we’ve produced with the Producers Guild of America, the Software and Information Industry Association, the Advertising Research Foundation and paidContent.org you’ll find illumination, bemusement, concern and more than a little head scratching of where all this is heading.
At root though is a confluence of technologies and business models that affect companies both large and small, as well as governmental agencies and NGO’s around the world. Take, for example, Governor Jim Douglas of Vermont and how a person’s right to Internet access — and high-speed Internet access at that — is, and will continue to be, a political issue.
What did we do in 2007? A lot of things as we look back at it. ScribeMedia.Org is our public face. We think of this site as air traffic control where we highlight things we’re working on, things our friends are working on, things our partners are working on, and just, well, things. Somehow doing so is bringing about 15-20,000 people a day to the site which we consider rather remarkable since we often go against the grain and post long-form video.
Behind the scenes we worked on a number of projects though, donning our software development, media production, and new media consulting firm caps. To toot our horn, and give high fives and pats on the back to our software developers, a brief list of what we did in 2007 reads like this: We built out user generated video contest sites, social media platforms, online voting applications, event registration systems, live video Webcasting applications, video transcoding tools and pay media solutions. We produced conferences and concerts, live video Webcasts, viral videos, TV shows and recurring WebTV series. We helped companies develop new strategies to take advantage of their existing capabilities and develop new ones.
And on occasion we slept. Occasionally.
Now we look to 2008 and are excited by what we see, and our place in it. On this site we plan on producing much more original content focusing on the business, technology, culture and content of digital media. This ranges from simple product reviews of the gear that makes this world possible to profiling the people who are changing and challenging us with technological innovations. Some of these programs will be strictly in-house productions, others will be with a growing number of partners who share our passion for creating content that our audience finds valuable.
Regular visitors to ScribeMedia.Org will see marked changes around mid-February. Over the past six months we’ve been developing a content/event/membership management system that we’ll be publicly releasing and using ourselves. Mad props to the developers on the project, and we believe you’ll like the ability to save and download your favorite content, connect with others who share your passions and learn about upcoming events through our partners and ourselves.
Hats off to a remarkable 2007. Glasses tipped to 2008. We thank all who’ve made our steps forward fruitful ones, and look forward to continuing relationships and developing new ones this coming year.
Software development, media production and new media consulting: these are our passions and we look forward to continuing sharing them with you.
Feel free to contact us with your thoughts, suggestions and wishes for the New Year.
Michael Cervieri is a ScribeLabs co-founder and an Adjunct Professor at Columbia University's School of International and Public Affairs where he teaches a course called Tubes, Code and Content. On Twitter, he's @bmunch.
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