Beyond Ads: Alternative Revenue Models for Business Media
What alternative revenue models are business media firms using, and which are delivering the best results? A panel of industry leaders discuss the latest industry trends and how the future appears to be shaping up for those who rely on revenue from various sources, including advertising, event sponsorships and subscriptions.
Panelists:
Bob Carrigan, CEO, IDG Communications worldwide
Gordon T. Hughes II, President and CEO, American Business Media
Gordon McLeod, President, The Wall Street Journal Digital Network
Elisabeth Sami, SVP, Global Business Development, CNBC
Moderator:
Paul Kedrosky, Senior Fellow, Kauffman Foundation
Joe Stramowski not only an Associate Producer with ScribeMedia.org and Producer with Masters of Power, but a ruthless vigilante nightwatchman know as "Rorschach". "Rorschach" is an avid reader, poet, fly fisherman and gun running enthusiast.
Discussion
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