When done right, stop motion animation — a technique of stitching together photos across a video timeline — is sheer joy.
Olympus does it right and brings on the joy.
The global company released the video above to promote its PEN series of digital cameras. This video comes on the heals of an original stop motion video the company made that’s been seen about 2.4 million times since it launched 10 months ago.
The video above was created by taking 355 photos, printing them out at billboard size, and then reshooting them for the video as they moved throughout the city.
Well done and thumbs up from our side of the Webs.
Here’s the original PEN video: