Michael Cervieri is a ScribeLabs co-founder and an Adjunct Professor at Columbia University’s School of International and Public Affairs. On Twitter, he’s @bmunch.
Archive for Michael Cervieri
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The lifespan of online content is nasty, brutish and short
The lifespan of online content is nasty, brutish and short. What to do?
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Nielsen’s David Gill on Where Tablets Are Now
Should advertisers and marketers be bearish, bullish or agnostic with Tablets?
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Bringing the Semantic Web to Advertising Buys
Federated Media’s launching a new product called Conversation Targeting that allows marketers to put messaging against conversation that actually means things.
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What’s a Journalist?
Let us introduce you to a can of worms: Are citizen journalists and bloggers real journalists? Can they be?
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Tumblr vs WordPress – Why We Went With…
Question: Why choose Tumblr or WordPress.com to connect with a User Community. Both offer publishing, both offer community, how do you make the call. Here’s what went through our mind when we made that choice for a documentary project.
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Future Journalism Project Does NYC
Reporting from New York on disruption and opportunity in American journalism — a short video update on who we’ve been talking to and what you can expect to see.
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Infographics: Mapping the Social Web
A new map graphs the social web so that geographical landmass is equivalent to online activity.
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Citizen Journalism as Early Warning System
Ground Report Founder and CEO Rachel Sterne talks citizen journalism and an interesting question arises: in our evolving journalism landscape, can sites such as hers serve as early warning systems to mainstream media organizations?
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The Ethos of Open Source
In less than 20 years the peer production and transparency found in Open Source is firmly entrenced in the mainstream and is affecting much more than just software.
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Death of the Book, or Not
Paper books are dead, says Nicholas Negroponte. But it isn’t tablets and e-readers that killed them.











