Google is hardly immune from a lousy economy. Its shares fell 9% by midday Friday after the company’s second-quarter earnings missed analysts’ expectations. Google’s shares fell $48.81, or 9.2%, to $484.63, the first time in three months its shares fell below $500. But no need to take up a collection for Google just yet. The search-engine giant is currently […]
Another indication that the term “regular TV” is fast becoming an oxymoron: a partnership between YouTube and TiVo allowing TiVo subscribers to stream YouTube videos onto their television sets through their broadband-enabled TiVo boxes. It’s TiVo’s first deal for streaming online content, though the company has partnerships with 60 Web sites that provide content to TiVo, […]
A bit of Yin-yang amid the massive changes at The Wall Street Journal. The newspaper is cutting 50 editorial positions to restructure editing across print, online and mobile, according to a memo distributed Wednesday by Editor in Chief Robert Thomson. The Journal’s South Brunswick, N.J. bureau is bearing the brunt of the cuts. As part of the restructuring […]
A new study by the Readership Institute at Northwestern University shows that newspaper Web sites aren’t getting as much traffic as expected. The study, which took the pulse of 3,072 adults in 100 markets, found that 62% of respondents have never visited their local newspaper’s Web site and just 14% said they had visited between […]
Twitter is growing up fast. It has acquired Summize, a search engine created specifically to index posts on the social-networking site. Financial terms were not disclosed, but Silicon Alley Insider pegged the price at $15 million. The company said Summize will be integrated under the Twitter brand.
AT&T is expressing its opposition to a Yahoo-Google ad deal. Matthew Crowley, CMO of AT&T’s yellowpages.com subsidiary told a Senate antitrust panel Tuesday that Yahoo’s deal to start replacing some of its own search ads with those supplied by Google could drive up prices for online advertising. Yahoo’s is AT&T’s partner for Web services, reaching […]
News Corp. Chairman-CEO Rupert Murdoch, who owns The New York Post, and real-estate magnate Mort Zuckerman, who owns The Daily News, don’t really like each other (as anyone following their tabloid rivalry can attest). But they apparently dislike losing money even more. In a reflection of just how bad things are in the newspaper industry (read: declining […]
Oh, what a tangled Web the economy weaves online. For the third month in a row the average price of online advertising was stagnant, according to the PubMatic AdPrice Index. On average, Web site monetization fell by less than 1%, from $0.37 in May to $0.36 in June. Small Web sites had the biggest drop: […]
Video: paidContent.org, a must-read in media circles, will probably become an even bigger force in media-and-marketing coverage now that it’s part of Guardian Media Group. The U.K.-based media company acquired U.S.-based paidContent.org late last week with an eye on expanding the Web site’s presence both at home and abroad. I got some insight on the deal from paidContent.org founder and editor (and all-around good guy) Rafat Ali.
Companies are spending nearly 62% of their online ad/marketing budgets on their own sites, siphoning dollars away from other media options, according to the third annual advertising and spending report by Outsell. The shift accounts for $65.1 billion in spending. As a result, publishers are starting to offer their own ad/marketing services to recapture lost revenue, […]