Peter Cervieri is co-founder of and Director of Business Development for ScribeMedia.Org. He has many fetishes. Among them is collecting business cards.
Archive for Peter Cervieri
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Conagra, Social TV and Online Video
There is a clear correlation between social media buzz and television ratings. The social TV phenomenon has been fueled by the explosive use of other screens-notably phones and tablets.
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Monetizing Digital Content
Better Strategies for Monetizing Digital Offerings: Thinking Out of the Box while Looking across Industry Silos
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Smart TV – Producing for Pixels
The battle for high-resolution HD displays, including 3D, is well underway, the next front on the war for viewership lies in Smart TV.
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The Future of Web Advertising
4 AdTech Startups That Could Change The Marketing Landscape for Online Retailers in a Big Way
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Start-up Bootcamp
Learn how to plan your business with speed and flexibility in this interactive workshop.
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Marketing Opportunities with Real-Time Data
Google’s Neal Mohan talks brands, publishers and real-time data.
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How Companies Win
The Way Your Company Won in the Past is Very Different than the Way it Will Win in the Future
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Getting to Powerfully Creative Ads Through Creative Business Strategies
Chuck Porter – Chairman, Crispin Porter + Bogusky shows us how.
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The Power of Great Creative Ideas
Cultural anthropologist Grant McCracken talks about how great creative ideas draw meaning from culture and then give it back again.
